These are great ideas for any filmmaker planning to work in the new hollywood. Creating and maintaining fan bases are the key to the new crowd-sourced studio-system, I believe.
Jason Brubaker has been helping independent filmmakers take control of selling their films. With the advent of numerous VOD and online platforms, you can now reasonably earn a living without the use of sales agents or traditional distributors.
Consider the resources available to you at any given time. This should be your guide in terms of the movie you should make.
Here are some things to consider in your marketing strategy:
1) WHAT IS THE UNIQUE SELLING PROPOSITION OF YOUR FILM?
How does it compare with similar films in terms of budget and genre? Sharpen your hook. Is there a star attached or accolades that will attract attention? Is the concept strong enough to engage audiences?
2) TARGET YOUR AUDIENCE
Is there a market for your film? Perform a google search on your topic to see how many blogs, clubs, meet ups, chat rooms etc. Make a list of all…
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